For tradespeople

The quote you never chased was the job.

You are not short of leads. You are short of Thursdays. Cardr puts your card in their Apple Wallet from the doorstep, saves their number back to you, and writes the chase-up before you have got to the next job.

For a trade, the card is the easy part and the chase is the job. You quote on a Monday, they say they will have a think, and by Thursday you are three jobs deep and the quote is dead. Cardr shares your details from your phone with no app for them to install, saves their number and the address back to you in the same action, and drafts the follow-up so the chase takes eleven seconds instead of an evening.

The real scene

The doorstep, not the networking event.

Most digital business cards are designed for a conference lanyard. Yours gets used standing on a drive in the rain with a phone in one hand.

Where it happens

The doorstep

Most digital business cards are designed for a conference lanyard. Yours gets used standing on a drive in the rain with a phone in one hand.

  • One hand The other is holding a folder, a torch or a ladder. Anything needing two taps and a pinch does not get used twice.
  • No signal Behind a house on a bad estate there is nothing. A card that is only a web page is a spinner at the moment it matters.
  • No app A customer will not install software to receive a phone number, and asking is how you lose the room.

Every constraint above is what decides the format. A card that fails any one of the three does not get used a second time, however good it looks.

That scene has three constraints and they decide everything. You are one-handed, so anything needing two taps and a pinch is out. The signal is whatever the street has, which behind a house on a bad estate is nothing, so a card that is only a web page is a spinner. And the customer is not going to install your app to receive a phone number, no matter how good the app is.

An Apple Wallet pass answers all three. It is on the phone already, it opens with no signal, and Wallet is preinstalled on every iPhone so there is nothing for them to download. Show the QR code, they point their camera, done.

And when your number changes, or you move from a limited company to a new trading name, every customer who saved you gets the update without you texting two hundred people.

The card itself

What it looks like on the phone.

Not a mock-up. The artwork below is drawn by the same function that draws the inside of the signed .pkpass file, in the same colours the real pass carries, so this is what Wallet shows.

Cardr UpdatedToday
SamWhitfield
TradeElectrician
AreaLeeds & north

cardr.co/sam-whitfield

Scan or tap to savei
An example card in the copper design. The holder is invented; the rendering is not. All eight designs are on Pro, three on the free plan.
What you get

What it does that a magnet on the van does not.

  • Saves them back to you. The exchange is two-way, so you leave the doorstep with their number and email, not just them with yours. That is the bit that turns a quote into a follow-up.
  • Remembers the job. Notes and tags against each contact, so “bathroom, wants it before the wedding, June” is attached to the name rather than lost in your head.
  • Writes the chase. The follow-up is drafted from what the job actually was, so you are editing a message rather than staring at an empty text box at half nine at night.
  • Nudges you. A reminder before a quote goes cold, which is the single highest-value thing on this list and the one nobody does.
  • Puts your review link on the card. A Google review link is one of the standard link types and it is free, so the ask is one tap at the end of a job rather than a text you never send.
  • Costs nothing to start. The card, the pass and the exchange are free forever. You only pay if you want the chasing done for you.
Questions

Tradespeople, answered.

Do my customers need an app?

No. The pass goes into Apple Wallet, which Apple already installed on their iPhone and which cannot be deleted. There is nothing to download and no account to create. If they are on Android they open your page from the QR code instead and save you to their contacts from there.

Does it work with no signal?

Your pass does, because it is stored on your phone rather than fetched. That matters behind a house or in a basement. The customer scanning your QR code does need enough signal to open the page once, the same as any link you would send them.

I already have NFC cards from the printers. Can I use them?

Yes. Point the tag at your cardr.co address and it will open your card the same way. Cardr does not sell hardware and does not need you to buy any.

Can I put my Google review link on it?

Yes, and on the free plan. Google Review is one of the built-in link types, alongside phone, WhatsApp, website, booking and location. Getting the review ask down to one tap at the end of a job is one of the more useful things you can do with the card.

What does it cost?

The card, the Apple Wallet pass, the QR code, your page and the two-way exchange are free forever, with no card details taken. Pro is £12 a month, or £9 a month billed annually, and adds the contact memory, the drafted follow-ups and the reminders. Sixty-day money back guarantee.

Get started

Free forever. About a minute to build.

Nothing for the other person to install, and no card details to start.

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