Nobody on a gym floor is carrying a wallet, and a conversation between sets is over in thirty seconds. Cardr makes the handover a code on a phone, brings their number back to you, and writes the message that turns a chat into a client.
The gym floor has no pockets and no patience. A prospective client asks what you charge between sets, and thirty seconds later they are back under the bar. Cardr turns that window into an exchange: your details go across with nothing for them to install, their number and email come back to you, and the follow-up is drafted from the note you made, so “I’ll think about it” gets an actual reply that evening rather than nothing at all.
Gym kit has one pocket if you are lucky. Whatever you hand over has to survive that.
The gym floor
Gym kit has one pocket if you are lucky. Whatever you hand over has to survive that.
Every constraint above is what decides the format. A card that fails any one of the three does not get used a second time, however good it looks.
Printed cards do not work here for a reason that is stupid and completely decisive: neither of you is carrying anywhere to put one. The card goes on the bench, gets sweated on, and is in the bin before they leave. Meanwhile the phone is on the floor next to them, unlocked, because it is playing the music.
So the handover has to be phone to phone, in one movement, with nothing to install. And it has to run in both directions. A prospect who has your number will contact you if they remember, which is not a plan. A prospect whose number you have is somebody you can message on Tuesday.
The second half is where the money is. Most people who say they are interested in a trainer are telling the truth on the day and have forgotten by the weekend. The trainer who messages on Tuesday with something specific about what they were working on is the one who gets the block of twelve.
Not a mock-up. The artwork below is drawn by the same function that draws the inside of the signed .pkpass file, in the same colours the real pass carries, so this is what Wallet shows.
cardr.co/dan-mercer
The scene changes by trade, but the mechanism does not. See every version of this page.
Rebooking is the whole economics of a chair, and it fails because they cannot find you.
Also forFreelancersNo marketing department, and no quiet quarter to build a pipeline in.
Also forConsultantsYour next engagement is almost always somebody who was in the last one.
PricingFree forever, or £12 a monthWhat each plan includes, and the sixty-day guarantee.
No. The pass goes into Apple Wallet, which is already on every iPhone. Android users open your page from the QR code and save you to their contacts from there. On a gym floor, an app download is the end of the conversation.
Your pass opens with no signal because it is stored on the phone. The person scanning your code does need enough signal to load the page once. Most gyms have wifi, and if the corner you are standing in has neither, walk ten feet.
Yes, both, on the free plan. Booking, Instagram, WhatsApp, phone, email and a location link are all standard link types.
Yes. Your card lives at cardr.co/yourname, so it works as the link in your bio and your email signature exactly as well as it works in person. The QR code and the Wallet pass are just the in-person version of the same card.
Free forever for the card, the Apple Wallet pass and the two-way exchange, and no card details are taken to start. Pro is £12 a month, or £9 a month billed annually, for the contact memory, the drafted follow-ups and the reminders. Sixty-day money back guarantee.
Nothing for the other person to install, and no card details to start.